Serving up everything from traditional English breakfasts right through to wraps, burgers, burritos and salads, The Breakfast Club is an imaginative collection of cafes which is slowly popping up across London.
Taking inspiration from the 1980s and throwing in a number of different era-influences along the way, The Breakfast Club offers an interesting break from the norm via five cafes, with a sixth cafe – London Bridge – arriving imminently.
The first site to open was The Breakfast Club Soho, on D’Arblay Street, which fired up its cookers in 2005 and hasn’t looked back since. Using director John Hughes’ classic film as a starting point, the cafe has grown over the past nine years and now showcases Polaroid pictures, taken over the years, which decorate the walls.
Following on from The Breakfast Club Soho was the opening of a second site, hidden away on Islington’s Camden Passage. The cafe opened in 2007 and continuing the theme of the first venue, the Soho site includes an eclectic mix of memorabilia which help to make the cafe an inviting home-away-from-home.
The third cafe to open was The Breakfast Club Hoxton, which made its debut in 2009 in much larger premises than its sister sites. In 2012 the cafe received a back room projector and now not only does it showcase a tempting array of food, but also a tempting array of movies too.
With three sites proving that The Breakfast Club formula was a clear winner with customers, a fourth cafe was pretty much a foregone conclusion, so it was no surprise when The Breakfast Club Spitalfields arrived. Located opposite Liverpool Street Station, the interior includes yet more quirky touches and nods to the past.
The fifth and most recent site is the Casual Dining Design Award-nominated The Breakfast Club Battersea Rise. The Breakfast Club Battersea Rise takes its inspiration from a 1950s kitchen and an 80s launderette and although it didn’t win an award this time around is another fantastic site in the portfolio.
Finch Interiors was the interior design architect on The Breakfast Club Battersea Rise as well as the forthcoming The Breakfast Club London Bridge, continuing a working relationship which has existed since the debut of the second venue. Finch Interiors is an independent interior design agency which specialises in creating unique, distinctive bars and restaurants which inspire and engage with clients and customers alike.
Premier Hospitality recently caught up with Sophie Finch, Lead Designer at Finch Interiors to find out a little bit more about what makes The Breakfast Club so unique. Sophie is currently hard at work on the new London Bridge site, but took time out to give us the lowdown on Battersea Rise and what to expect when The Breakfast Club London Bridge arrives in May 2014.
“All of the sites are a little different and two of them – Spitalfields and Battersea Rise – have a hidden speakeasy bar inside. The Spitalfields bar is hidden behind a fridge door, whilst the bar in Battersea Rise is hidden behind the site’s laundrette.
“When looking at the design for Battersea Rise we looked to American chef, author and TV personality, Julia Child. Using Julia as a starting point we sourced 1950s-style wallpaper and tiles and worked on the idea of creating a more homely environment for this venue. This site has more of a theme to it than the other venues and so far the feedback has been very encouraging.”
Battersea Rise is a 100-cover cafe, which was designed to appeal to slightly different customer base than previous sites. Whereas the previous four venues had a certain ‘edge’ to them, Battersea Rise was injected with a softer aesthetic, appealing a little more to the demographic, whilst maintaining all the key elements of what has made The Breakfast Club such a success. It was this design concept which saw Battersea Rise achieve a nomination for Best Designed Independent Restaurant 2014 at the recent Casual Dining Design Awards.
Work is currently underway on The Breakfast Club London Bridge and like Battersea Rise will include a large horseshoe bar, allowing customers to have a drink and a meal whilst sat at the bar. The design of the London Bridge site is being kept under wraps at the moment, but Sophie did let slip that the venue will reflect the local area as well as its intended customer base.
“Like Battersea and Spitalfields, the London Bridge site will also include a speakeasy bar which will be very different to the other two. None of the speakeasy bars are the same and each is very different to The Breakfast Club cafe which they are connected to.”
Working on The Breakfast Club is obviously something which Sophie takes a lot of pride in and it certainly shows in the level of detail afforded to each cafe.
“Each cafe is a little bit different; however, they are all created using a common thread. It is great to be involved with projects like this which offer something a little different.”
Brunch is served at each Breakfast Club site from the moment the doors open up until 5pm every day. Dishes include Reggie the Veggie; The Full Monty; When Haloumi Met Salad Wrap; and El Butty. Pancakes – including the All American – are also available, alongside an extensive egg menu and a range of fruits and oats.
The lunch and dinner menu is equally as impressive with the likes of the Breakfast Club Club Sandwich; the Cow Vs Pig Burger; and the Late Late Breakfast providing temptation a plenty. A take away menu is also available.
All Breakfast Club cafes serve alcoholic beverages, with the exception of the Soho site – which is a ‘bring your own’ venue – whilst a range of teas, coffees and juices is also available.
For more information on The Breakfast Club or to find out further information on all the sites within the portfolio, please visit: www.thebreakfastclubcafes.com.
Embassy Bar and Shopfitters
Embassy Bar and Shopfitters specialise in refurbishment works throughout the leisure industry. Since its inception, the company has worked on many high profile refurbishment schemes, from ten pin bowling alleys to a private residence in Notting Hill for a film producer.
In November 2014, Embassy Bar and Shopfitters marks its 25th anniversary in the industry and one of the company’s most recent works was as main contractor for the Breakfast Club project.
Embassy Bar and Shopfitters Partner, John Parry, said:
“Working on projects such as the Breakfast Club is very important to us as it is our main line of business. In addition to our refurbishment work, we also conduct purpose-made joinery works for interior designers.”
Focus Ceramics specialise in architectural specification and work alongside architects, interior designers and contractors to source tiles for many architectural based project. Whether the project is taking place in a bar, restaurant, hotel or a school; Focus Ceramics are able to source the appropriate tiles due to their contacts in various parts of the world.
They have been in operation since the 1930’s, but have been specialising in architectural specifications for the past 30 years. The firm have established an impressive portfolio over the years and have worked alongside many high profile clients. These clients include Caprice Holdings, MASH and Jamie’s Italian restaurants. The firm have supplied many tiles for Jamie’s brand across the world including branches in Australia and Hong Kong. Another of Focus Ceramics clients is Berkeley Group property developers; currently they are on site for the One Tower Bridge development.
Premier Hospitality caught up with Focus Ceramics General Sales Manager, Helen Fletcher, to find out about their involvement in The Breakfast Club. She told us the firm have worked with Finch Interiors on various projects previously and so thoroughly enjoyed working on this scheme, so much so she celebrated her last birthday there.
“Focus provided an eclectic mix of tiles to this site including the traditional patterned wall tiles, the hexagonal tiles on the flooring, mosaics to the bar top and the white and black chequerboard tiles externally – sourcing a variety of tiles is what we excel at and we love the challenge.”
“We think it is very important to continue working alongside companies like Finch and The Breakfast Club and value highly our relationship with them.”