A new iconic Milan inspired restaurant has opened on Baker Street, London named That’s Vapore.
The charming restaurant has its own innovative food concept, offering tasty steam cooked meal parcels made from a variety of fresh ingredients.
Realm Projects acted as the main contractors during the developments on the restaurant, commencing on site during May 2014, and finalising in July. However Caulder Moore, with over 25 years’ experience in brand building for retail and leisure, actually began the designing process in October 2013.
The restaurant was opened to the public on 21st July this year, and since then the restaurant has seen success.
Premier Hospitality caught up with Laurence Pugh, Senior Designer of Caulder Moore, to ask a few questions on the project. Laurence told us:
“Since opening the restaurant the feedback has been excellent, customers love the food and the whole ‘Steamy goodness’ brand philosophy behind it. People also adore the environment design signature piece, the striking copper pipes branching out from the steam cookers; they bring the story of steam to life.”
The theatre behind the offer is in the journey of the meal parcels. These go from display showcasing the raw ingredients, before heading for the steamers where the ‘steamy goodness’ is added.
It was this process of the journey for the product that the steam inspired theme came to life in both the design for the branding & environment.
When questioned about difficulties that were faced with the design or building process, Laurence replied:
“The copper pipe detailing across the walls & ceiling was a challenge during installation as copper pipework is usually not used in a decorative application, the process involved the design team on site working with the contractor to get them just right, everyone involved including the client were thrilled with the result.”
The design concept was inspired by Milanese chic, mixed with playful touches to create a stylish but inviting atmosphere. The environment of ‘That’s Vapore’, which takes its name from the Italian word for steam, was created with a design notion of ‘Armani suit with colourful accessories’ in mind; producing a sophisticated dining environment with a playful, fun twist.
The menu consists of an ingenious and creative system of food in basket parcels, to add to the theatre and excitement of the food being served. Food available includes baskets of pasta, fish, meat or vegetarian; salads and cold dishes, and desserts.
Meat baskets include oriental chicken and pork fillet and the vegetarian baskets offer vegetables over couscous and Autumn rice. Baskets of fish include Jambalaya steamed, prawns with ginger and fillet of perch. An additional little feature with the restaurant is the Juice Bar that sells shakes and smoothies and fruit salads, for those who enjoy a healthy snack.
Caulder Moore is a company specialising in brand building for retail and leisure, with many diverse projects included in their portfolio. The establishment offers many services including environments, brand identity, packaging, print, digital and way-finding. Working over two decades has produced a healthy reputation in retail and leisure design.
The company’s portfolio entails everything from commercial businesses to luxury and entrepreneurial start-up businesses within leisure and retail. Fullers Heathrow T2 is a brewery of which Caulder Moore aided with developing, showcasing the quality of Fullers Brewery, just 8.3 miles from Heathrow.
Other projects the business has worked on are the upmarket deli-café La Bottega, perfume and cosmetics brand Jo Malone, gym wear brand Sweaty Betty and family-owned business Gina Shoes.
NMF Plumbing is a company specialising in commercial and industrial buildings, involving all aspects of plumbing, mechanical and gas works. This is the case whether it is refurbishment, maintenance or full fit out.
During the developments on That’s Vapore, NMF Plumbing completed the entire mechanical plumbing installation. There was a vast amount of decorative copper pipe that was required to finish the job; however there were no particular difficulties that the project works impeded the company with.
Previous developments that NMF has finalised include numerous restaurant and shop fit outs for well-known clients such as McDonalds, Prezzo, Starbucks and Costa Coffee. Hotel fit outs such as Citadines and Days Inn have also been carried out, as well as boiler servicing and repairs for the Grange Hotel Group.
The company acts as main plumbing contractor for Roadchef Motorway, having developed an ongoing relationship with them. NMF conducts refurbishments for them, planned maintenance and emergency reactive maintenance across all of their sites and hotels throughout the UK and Scotland.
Speaking to Director of NMF Plumbing, Nick French, Premier Hospitality wanted to find out some more information on the establishment and the project. Nick said:
“Our knowledge of commercial buildings, multi-level water systems, pumps, drainage and heating enables us to quickly attack the root of the problem with efficiency. We are also able to provide space planning solutions, and this along with our knowledge of water regulations and building regulations enables us to provide a first class service.”