The Zetter Group Announces New Club for Collaborative Working at The Zetter Hotel
The Zetter Group partners Michael Benyan, Mark Sainsbury and Jason Catifeoglou have opened a new club for collaborative working at The Zetter Hotel Clerkenwell. Club Zetter opened in February 2016 and is a collaboration with workplace innovators, Central Working.
Central Working, who already have a growing network of five clubs across London and Manchester, is founded on an understanding that businesses require much more than just office space to thrive. They believe they need support, a community, confidence and connections.
Club Zetter combines this ethos with The Zetter Group’s hospitality credentials to create an inspiring environment that allows its members to do business in absolute comfort. Club Zetter is members only during the day and then opens its doors to the general public each evening offering an extensive wine list by the glass and bottle with accompanied seasonal dishes.
Food on offer at Club Zetter is described as “nutritious and delicious.” The kitchen has created a menu of pastries, homemade cakes and granola bars and offers a selection of fresh zingy salads and sandwiches. Club members can also take advantage of the all-day menu served in the Atrium should they fancy a Club Sandwich or Mac n Cheese.
Michael Benyan, Partner at The Zetter Group said: “We admire the way that Central Working are invested in the success of their members and their focus on providing the right environment for creativity and growth. It makes them ideal collaborators on this project. We know how to create memorable, luxurious spaces, how to look after our guests and to provide them with the best possible fuel for their day so we are looking forward to extending the Zetter approach to hospitality to our club members and the Central Working network.”
Russell Sage was responsible for creating the interiors of Club Zetter. Russell Sage is known for creating interiors that are timeless, beautiful, hard wearing and functional. The company endeavours to instil all of their designs with a unique story and a strong sense of purpose and take pride in their passion and commitment to creating highly individual schemes, rich in character and full of exquisite detail.
The Zetter Hotel’s location is particularly desirable to individuals and businesses in the tech and creative industries. Positioned on Clerkenwell Road it is surrounded by Clerkenwell’s design and media agencies, just minutes from the new Crossrail station at Farringdon as well as ‘silicon roundabout’ at Old Street to the East. Club Zetter members will also benefit from discounted rates on bedrooms at The Zetter Hotel.
James Layfield, founder and CEO of Central Working added: “Collaborating with The Zetter Group on this new club just makes sense. Not only is the The Zetter Hotel located in one of London’s fastest growing entrepreneurial hot spots but our combined focus on creating beautiful spaces, a community in which to thrive and leading service is second to none.”