London & South East North West Scotland

La Tasca: Bringing a Spanish flavour to the UK

La Tasca is a Spanish tapas bar and kitchen specialising in freshly prepared food served in an authentically designed restaurant.

La Tasca first opened its doors in 1993 in Manchester City Centre and has since grown to become a leading name in Spanish cuisine.

Currently there are more than 65 La Tasca restaurants located across the UK, with five sites located in the US. La Tasca’s UK sites cover such varied locations as Glasgow, Derby, Liverpool and Norwich as well as eight different sites located throughout London.

Each La Tasca restaurant has been expertly designed to provide diners with an eating destination that boasts its own unique character amongst all of the delicious dishes that have become synonymous with the La Tasca brand.

Features of each site include striking ceramics, vibrant wall prints and rustic cookware and all are used to create the impression of traditional Spanish dining. Despite the unpredictable nature of the UK weather a number of sites also provide diners with the option to dine al fresco via the inclusion of outdoor seating areas.

As a forward thinking company La Tasca is always aware of the need to continually improve its restaurants in order to meet the demands of its customers. As a result of customer feedback some of the restaurants across the La Tasca portfolio have recently received a makeover to ensure that they are as authentic to Spanish dining as possible.

The new La Tasca design incorporates an all Spanish wine list as well as the opportunity to dine at the bar – something which is very popular in Spain – via new seating provisions. The menu also received a makeover after tasting trials for an improved selection of dishes took place in 2011.

La Tasca Leeds is one of the sites to have benefitted from the new La Tasca design, following on from the successful launch of the new concept in Windsor in August 2011.

La Tasca Leeds General Manager, Declan Woodward, said:

“Anyone visiting La Tasca will be stunned by the changes we’ve made. This was an entirely new concept, spanning the whole customer experience. Our aim was to deliver a sincere tapas experience in Leeds.

“We introduced dining at the bar, a fresh, quality breakfast and a number of daily value-added offers, all of which combine with a new, radical contemporary interior design style to create a unique experience for customers throughout the day.”

La Tasca CEO, Simon Wilkinson, added:

“On the back of the successful menu trial in the new La Tasca Kitchen sites at the end of 2011, we have now launched the new menu across the whole estate. We carried out extensive guest research where the overwhelming feedback was incredibly positive around the freshness and quality of the new menu.

“However we have taken the opportunity to tweak and refresh some of the dishes on the back of this feedback, prior to the launch we also simultaneously made the decision to change our whole food supply chain. This was a very exciting move for La Tasca and another step on our journey to cementing the brand at the top of the casual dining market.”

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Roma Publications

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