Set on Beak Street, London, Soho Grind is a brand new coffee shop which opened to the public in May this year.
Soho Grind’s older brother, the stylish and successful Shoreditch Grind has served its own exclusive blend of coffee for three years now; naming itself an espresso bar, cocktail bar and recording studio. Having expanded from one site to two, the owners secured a contract with Bluegroup Retail to complete the developments.
The Grind brand is the brainchild of DJ and musician Kaz James and entrepreneur David Abrahamovitch. They twosome joined forces after realising that the addition of a coffee and cocktail bar would be most welcome amongst the locals; as it delivered a setting for a quick boost of caffeine in the day or alcoholic beverage later in the evening.
The newest addition to the Grind brand, located in Soho, has its own blends of cocktails enriched with Soho coffee beans for a clever punchy alcoholic buzz in a glass, making it a very attractive venue to locals and passersby. The venue also houses a recording studio upstairs, linking to Kaz’s musical background, and has seen many well known artists including Pixie Lott, Sam Smith, Tinie Tempah and Chromeo pass through its doors.
Another feature of the Grind brand is the innovative house coffee blends which includes a set of seasonal flavours with a variety of tastes. Soho Grind employs a selection of friendly Baristas that are welcoming, highly trained and enthusiastic. Regular customers to Soho Grind are rewarded with a Black Card which thanks loyal customers via a scheme of unbeatable offers.
Like the Shoreditch branch, the Soho venue houses a 60-cover bar serving customers throughout the day and late night. Guests can taste Grind’s own exclusive custom blend of coffee or the delicious cocktails which are available in the speak-easy cocktail bar downstairs in the basement. Many of the bars cocktail offers have been designed especially for Soho, as well as containing the classic favourites such as the Grind Espresso Martini and the Hot Flat White Russian.
The venue also serves food all day. Soho Grind’s menu includes an array of pastries for breakfast, Italian inspired sandwiches and salads for lunch, as well as apperitivo dishes and sharing plates available for those wanting to partake in their evening meal at the venue. The venue encourages sociable dining amongst friends and groups of people and is a warm and inviting space to relax within.
The bar is full of innovative design features including a sliding door in the basement which exposes the venues cocktail den. A hidden speak-easy system is also integrated into the space and can be revealed when the sliding door is utilised. Both Soho Grind and Shoreditch Grind set out to stand out from other coffee shops by involving music and cocktails in their offer. The music and recording studio has played an integral part within the space, creating a great atmosphere which boosts the overall customer experience.
Based in London, Bluegroup Retail is a commercial fit out company offering many services including design, planning and construction to the retail and office sector. The business was formed in 2006 as the installation arm of London Shelving Ltd, and rebranded themselves in 2008 as Bluegroup Retail with the aim of reflecting the broad range of diverse services that they can offer.
Bluegroup Retail often operates as a principle contractor, as they did so with the Soho Grind project. Bluegroup’s hard working team were a fundamental part of the project; providing the development with the skills and knowledge necessary to meet the requirements of the clients.
With an excellent management team and over 35 years of combined shop fitting experience, Blue Retail understands that clients have high expectations both in the retail and commercial sectors. The firm strives to reach these standards and provide customer satisfaction. The company is a reliable, cost efficient and professional business which works throughout the UK and Europe. As well as working on Soho Grind, Blue Retail has also taken part in projects such as Marks & Spencers, Links London and Hamleys toy shop.
For more information, please visit: www.sohogrind.com
Blue Group Retail
Blue Group Retail specialise in shop and office fittings for the hospitality industry. The company have been in operation since 2006. Beginning as London Shelving Ltd a rebrand and name change to Blue Group Retail happened in 2008, to reflect a more diverse range of services.
On the Soho Grind, Blue Group Retail fitted the café on the upstairs of the project. The company’s role included cutting out a space for the staircase, putting in steel, tiling, and installation of a full cabinetry package, ice machines, coffee machines and a bar.
Project manager for Blue Group Retail, John Stone, said:
“It’s really important for us to work on projects like this, we’ve just done the handover for our second one too – the Piccadilly grind, it’s good to build a working relationship.”
“Our ethos is upbeat, ambitious and dedicated whilst our aim is always to give you the best service at the right price and ensure a stress free, on time installation.”