Premier Retail

Rocks Jewellers

Rocks Jewellers
Written by Roma Publications

Rocks Jewellers

Rocks Jewellers in Stillorgan Shopping Centre, Ireland, is undergoing a revamp along with the rest of the retail spaces in the centre. Rocks Jewellers has now significantly increased its floors space on a fabulous corner site of the centre.

The project involved Rocks Jewellers vacating its old premises temporarily, so that they could enlarge, fully revamp and redesign their new space. The project involved a full redesign of the retail space to meet customer’s needs, and therefore a full renovation and customer friendly approach was needed.

Work began over a year ago in June 2018, with Rocks Jewellers working with Innovare Design to develop concepts and ideas. They moved into the new retail space in early February. However, there were a few challenges. They experienced setbacks and delays, but with the quick thinking and efficient shop fitters and designers, the store was able to make amendments and adjustments where necessary, with speed and accuracy. The end result is that the space has been tailored to the exact needs and the best fit for the retail space. The issues they encountered weren’t direct barriers to getting the task completed and the delays were accepted to ensure and obtain an impeccable and perfect store. With the work finished, the result has exceeded expectations

Rock Jewellers told us about the importance of the project:

“For Rocks Jewellers – a family owned and run business – it means we can truly meet all our customer needs as well as develop and grow our business to ensure our presence in the future. Through investment within the mall we hope that there will be continued loyalty to our Irish business going forward.

“For the staff and customers – this project has meant that we now enjoy the most fabulous retail space in Ireland. Having dedicated Service & Repairs areas, a watch quarter, a private viewing room as well as comfortable consultation areas, we are confident that the customer experience will far outweigh any competition within the jewellery retail space and indeed within retail as a whole.

“Our very loyal and supportive customers are delighted to see Rocks reinvest in their local area and bring a superior level of product and service to their doors. From the constant stream of well-wishers coming through our doors we are confident that they are extremely happy and proud of the end result.”

One of the last pieces of the project was the external area of the store. New pavements, a new fascia and beautiful façade have been wrapped around all the buildings within the shopping village.

Overall the project was intended to create a beautiful space for Rock Jewellers’ staff to work in and their customers to browse and shop in. They wanted to ensure they retained their friendly, warm, family feel and this has been achieved. The environment is perfectly designed to ensure everyone is happy within the store.

About Rocks Jewellers

“At Rocks, we believe the right piece of classic jewellery will carry you through your whole life, gathering meaning and memory as you go. We call these our Love to Last a Lifetime pieces. But we also know how much fun it is to have passionate affairs with jewellery too, and these are our Fancy Pieces for Fabulous Flings.

“Plus you’ll also find brand names including Longines, Tissot, Links of London and Thomas Sabo.”

With two stores in Stillorgan and Dublin, you can find out more about their life lasting jewellery here:

Rocks Jewellers


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Roma Publications

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