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From Roots To Restaurant

Aspire Executive Lounges, Swissport's global airport hospitality brand, has joined the British Institute of Hospitality, the world’s leading and award-winning membership body for hospitality professionals. Aspire Executive Lounges becomes the first business partner from the airport lounge hospitality sector to join the Institute of Hospitality. Aspire Executive Lounges, the fast-growing Swiss brand in the airport hospitality business, has joined the British Institute of Hospitality (IoH), the world’s leading membership body for professionals working and studying in the hospitality leisure and tourism industry. Aspire Executive Lounges is the first business from the airport lounge sector to become a member of IoH. The collaboration will foster an exchange of expertise and insights: IoH will benefit from Aspire's expertise in airport hospitality, while Aspire, by sharing its wealth of experience with IoH members, can extend its professional network to the hotel and catering sectors and hospitality management schools. “Our vision for Aspire Executive Lounges is clear and simple: We want to deliver a guest experience that is similar to what our guests are used to from their preferred hotels, meeting the needs and exceeding the expectations of today’s travelers,” says David Collyer, Global Vice President of Executive Lounges at Swissport International AG. “We strive to deliver an unparalleled experience and set a benchmark that transcends our industry, redefining excellence across the hospitality sector. The Institute of Hospitality is a great network to exchange insights and experiences, and to learn from others in the hospitality sector, which will help us bring our vision to life.” Robert Richardson, CEO of the Institute of Hospitality: “Our aspiration at the Institute of Hospitality has been to develop and grow our membership, the number of countries we operate in, and the number of hospitality sectors represented within our organization. With that in mind, it is a natural partnership for us to welcome Aspire into our family, and to learn from their teams, who serve travelers with passion and dedication. As two organizations with similar values, we look forward to collaborating in promoting high levels of excellence within our profession.” With over 30 years of experience, Aspire Executive Lounges is Europe’s largest brand in the airport lounges sector. In 2023, Swissport welcomed more than five million customers worldwide at over 69 lounges in 20 countries. The airport hospitality brand recently opened new lounges at Toronto City Airport in Canada, and Helsinki-Vantaa Airport in Finland. Aspire Executive Lounges recently created a new lounge concept in partnership with the airline alliance oneworld. The first oneworld branded lounge was launched at Incheon Airport in Seoul, Korea, in December 2023. Aspire Executive Lounges is owned by Swissport International AG, the global leader in aviation services, serving airlines at 286 airports in 44 countries across 6 continents
Written by Amy

A team from the Community Roots charity project in Southampton will be cooking up some tasty dishes using their allotment produce with the Head Chef of the White Star Tavern, on Tuesday 2nd August, as part of a skills workshop hosted by the Ideal Foundation.

The Community Roots initiative is a therapeutic horticultural scheme designed to support those who are marginalised by society. Managed by Southampton Voluntary Services (SVS) and The Ideal Foundation, this volunteer led project uses veg growing on allotments to teach horticultural skills, reduce stress and feelings of isolation, nurture friendships and build communication skills.

On Tuesday, a group of participants from the project will attend the skills workshop, hosted by The White Star Tavern Head Chef, Matt Noonan. The talented chef will show the team how to create a selection of tasty treats using the allotment produce, introduce the team to a working professional kitchen and give advice and tips on how to progress in the hospitality industry.

Oliver Weeks, Managing Director said “We are delighted to be able to use The White Star Tavern’s kitchen facilities and Matt Noonan’s considerable talents to support the Community Roots project. The volunteers do a fantastic job and, as passionate believers in the benefits of fresh produce and sourcing locally, we’re delighted to be able to support them and offer our help to the participants, giving them a taste of the hospitality industry.”

Ideal Collection owns six restaurants across Hampshire, including The White Star Tavern in Southampton.  As the number of restaurants has grown, now employing over 160 local people, Matthew Boyle, owner of Ideal Collection wanted to give back to the local community. So, in 2013, The Ideal Foundation was born and since then has raised nearly £42,000 for local community initiatives. Community Roots was the foundations’ first project and the relationship continues to grow with new opportunities like the skills workshop taking place.

The White Star Tavern is located on Oxford Street in Southampton and offers true Hampshire dining. Its ethos is ‘keeping it local’, sourcing local produce, employing local people, offering apprenticeships and using local, independent contractors and suppliers. Awarded two rosettes by the AA, the restaurant prides itself on offering excellent quality food, supporting its staff and giving back to the community.

Find out more about the Ideal Foundation and Community Roots initiative at: http://www.idealcollection.co.uk/foundation.

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Amy