Keyline, the UK’s number one civils specialists, has been enlisted as a major supply chain partner on the A14 ITD infrastructure project. Between the 19th and 21st August, corporate charity partner, Prostate Cancer UK has been hosting a series of talks raising awareness of prostate cancer to the construction team across a number of sites along the Cambridge to Huntingdon Bypass.
Whilst working onsite at the A14 IDT, Keyline has taken this opportunity to raise awareness of the disease, which affects one in eight men in the UK. Fun and educational, the talks teach men about the disease and understand their risk of getting prostate cancer.
Since organising the awareness talks, several of the construction working on the A14 site team have already spoken out about their own experiences of prostate cancer, to raise awareness and encourage solidarity amongst the male-dominated work force.
Keyline Managing Director, Paul Beaman comments: “We are honoured to be working on this prestigious UK construction project and we’re delighted that the A14 IDT have provided us with such a great platform to support our long-standing partner, Prostate Cancer UK.”
The A14 project is a major £1.2bn road enhancement scheme, where currently circa 2,000 workers are based. Working closely with Keyline on the construction of the A14 IDT will be the main project contractors, Balfour Beatty, Costain and Skanska, whilst products will be supplied from Polypipe Civils, Saint-Gobain PAM, ACO, Marshalls, CPM, Concrete Canvas. The majority of workers onsite are men, which is why Keyline identified this as a great opportunity for Prostate Cancer UK to reach a target audience of theirs.
Tamarin Ward, Head of Corporate Partnerships at Prostate Cancer UK said: “As one of our longstanding and valued partners, Keyline are great at finding new innovative ways to continue to make sure they are educating their staff and their industry about prostate cancer. We hope that these awareness talks have helped to spread an important message about the disease and encourage more men to know their risk of the disease.”
“One man dies every 45 minutes from prostate cancer, a statistic that cannot be ignored. We want to show men that we are with them, and it’s with help from fantastic partners such as Keyline, that we are able to reach more people and help save lives. For this, we are extremely grateful.”
For further information about Keyline, please visit www.keyline.co.uk