Integrated property branding agency me&dave has just announced the appointment of Alistair Williams as its new Design Director. Alistair will be leading and inspiring the creative team, furthering the agencyâs quest to push boundaries and rid the real estate sector of clichĂ©d, lacklustre branding.
Alistair has worked at some of Londonâs leading agencies over the past ten years, including UTILE, Liberation and Missouri Creative, contributing to high-profile projects such as Google, New Balance, Foot Locker and Second Home.
Creative Director Mark Davis says, âAlistair doesnât come from the property industry, which is key for us as we believe that looking outside the sector is as important as looking in. He brings a wealth of experience from other arenas, including food and beverage and retail.
âAlistair is fired up about branding the built environment and taking it in challenging new directions with strategically driven, creatively led campaigns.â
Alistair says, âI’ve been freelancing for some time, trying to find an agency that excites me, somewhere I can call home, make a creative impact and evolve the team and business. I chose me&dave because theyâre ambitious, forward-thinking and do things differently.
âMy background is in branding and retail design, so property is new to me. Iâm looking forward to bringing my experience to the table to further challenge the sector. I want to see how far we can push things and continue to build on me&daveâs great work.
âSo much of the âcreativeâ work for places and developments is bland, cookie-cutter stuff. No surprises, no imagination. me&dave is changing all that. Theyâre an ambitious, strategic, creatively driven team that specialise in this sector because theyâre passionate about its potential, as am I. Iâm super happy to join the team and look forward to my future here.â